Founded in 2006 by Élisabeth Touboul, with Géraldine Camus joining as development manager in 2012, TOUPIE MakeUp is an agency based in Paris specializing in makeup and hairdressing for the media, businesses and individuals. It is also an approved training institution for entertainment professionals, hairdressers and beauticians. In addition, TOUPIE MakeUp offers image and makeup workshops for businesses and individuals.